Business owners look for every opportunity to expand the awareness of their brand. From attending conferences and conventions to building websites and social media pages, it’s all about letting people know who you are and what you have to offer. The more creative you are, the more memorable your efforts will be. If you’re already using floor mats in your business, consider upgrading them with customized logos to benefit your brand.
Increase Your Marketing Efforts
When placed in the right positions, logo mats will be the first image your clients and customers see when they enter your business and the last image they see before leaving. This gives you the opportunity to use the mats as a way to spotlight your brand. Many businesses put their logo, tagline, or a combination of the two on top of the mat for people to see as they wipe their feet before walking further into the space. It acts as prime real estate for advertising your brand and becoming more memorable. Also, you should include the colors and other brand-specific imagery to further tell the story of who your brand is and what you’re all about. You can also use the logo mat to highlight a top-selling product or new service that you’re offering. It will grab your customers’ attention and encourage them to ask more questions about those products. Throughout the year, switch the customized logo mats out to better coincide with that specific time of year.
Protect Your Business
As much as you’ll use your customized logo mat for branding and marketing purposes, you’ll also use it to protect the floor of your business. The appearance of your commercial space makes a great impact on the way people experience your business. It can make a big difference between positive reviews and negative ones. It also shows them that you are a reputable business that takes great care into how you present your products and services to the public. In the rain and snow, people that come in will use it to wipe their feet instead or tracking mud and dirt further into your commercial space.
Customized Business Services from Ace Uniform
To give your business a clean, professional, and cohesive look, rely on Ace Uniform. Whether you need uniforms in the food, automotive, industrial, construction, medical, security, or you-name-it industry, we can provide you with the uniforms you need for the price you want. Give us a call at 1-800-366-1616 or visit us online to learn how we can help meet your needs. Want to get to know us even better? Visit us on social media on Facebook, Pinterest, Twitter, LinkedIn, and Google+.