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How to Brand Employee Uniforms

How to Brand Employee Uniforms

Employee uniforms no doubt showcase your brand; here’s how to make the most of this opportunity.

Employee uniforms are essential for many different industries, including hospitality, cuisine, construction work, and home improvement. These are jobs where the employees are the face of the company. Employee uniforms are the silent marketing tool that screams a company’s brand. When done right, it can showcase one’s professionalism and personality. Here are several tips on how to brand employee uniforms.


Work uniforms must first of all be functional. They must be able to aid in the work that an employee is doing, such as showing people to their table or working a jackhammer. The clothes’ cut and fabric should be ideal for standing wear and tear. If maintaining a professional appearance is the main goal, one can opt for a high-quality, breathable fabric that works best for formalwear.


Uniform needs will change as the seasons change. Ace Uniform can help your business come up with a line of outfits for every season, accounting for different sexes and sizes. If your employees work outside, they may need extra uniform layers such as beanies, jackets, socks, and gloves for winter.


Color psychology plays a large role in branding. Your company logo colors will help you brand employee uniforms the right way. For example, if your company colors are red, black, and white, your company uniforms will naturally take on a combination of those colors. Once again, Ace Uniform can work with you to come up with new and exciting uniform color ideas.


Say you run a hotel, and your employees need to wear suits. There are many different styles of suits from which to choose. How can you choose just the right dress shirt collar? Think of what your brand personality is. Is it sharp, conservative, bold, or clean-cut? You can also consider how formal your industry is. Some companies will need high formalwear, while others would find jeans and T-shirts most appropriate.

Logo Placement

Logo placement also requires careful consideration. Formal dress shirts will usually have the logo on the front left or right side or on the front pocket. More casualwear can have the logo on the left or right sleeve or on the center front or back.

Uniform Services from Ace Uniform

To give your business a clean, professional, and cohesive look, rely on Ace Uniform. Whether you need uniforms in the food, automotive, industrial, construction, medical, security, or you-name-it industry, we can provide you with the uniforms you need for the price you want. We can also supply your business with high-quality mats and towels. On top of that, Ace offers facility services that can help keep your business place clean and safe. Give us a call at 1-800-366-1616 or visit us online to learn how we can help meet your needs. Want to get to know us even better? Visit us on social media on Facebook, Pinterest, Twitter, and LinkedIn.

This entry was posted on Friday, September 17th, 2021 at 10:23 am . You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.

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